Sunset Magazine – first article on the Stanislaus River 1965

The May 1965 edition of Sunset Magazine featured a 3 page spread about the Stanislaus River, highlighting Bryce Whitmore’s Wilderness Waterways river company’s trips. It was prepared by Martin Litton, who in addition to guiding for Bryce was also Sunset’s Travel Editor at the time (before he created Grand Canyon Dories). The article has some great photos that show unusual views of a trip in the Stanislaus canyon.  This edition of the then-burgeoning monthly magazine was just short of 300 pages and cost just $.25, a different era!  The article had a big effect on people interested in running the Stanislaus, as it increased Wilderness Water Ways’ reservations significantly (and helped spur more outfitters, like Lou Elliott’s ARTA, to run trips on the Stanislaus).